wine strategist
LFE supplies wines that exactly meet your customers’ wishes. We help you to develop and execute your wine strategy at all levels – from logistics and product range choices to product and concept development. In doing so, we combine almost 50 years of expertise in the global world of wine with current insights into the Dutch market to enable you to increase your turnover and return.
The best wine strategy is partly based on gut feeling but mainly on hard numbers and facts. We continuously invest in market data – and also do market research ourselves. By focusing only on the Dutch market, we know the trends, opportunities and developments within the wine category in retail and out-of-home better than anybody else.